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Samsung Electronics Shares its Imaginative and prescient for the Properties and Units of Tomorrow – Samsung International Newsroom

This month in San Francisco, the 2022 Samsung Developer Convention (SDC) spotlighted a few of Samsung’s finest and brightest minds throughout tech, advertising and product fields, sharing a compelling imaginative and prescient of the long run, showcasing the transformational applied sciences that may enhance customers’ every day lives and provides customers extra time to give attention to what issues most.


With opening remarks from Jong-Hee Han, Vice Chairman, CEO and Head of Machine Expertise (DX) Division at Samsung Electronics, the displays revealed how Samsung is crafting techniques that assist make lives smarter, safer, extra handy and extra related than ever earlier than.


▲ Attendees take their seats at SDC 2022 in anticipation of the day’s wide-ranging Keynote


Learn on to see Samsung Newsroom’s recap of the innovation and inspiration revolutionizing how we stay and work each now and sooner or later.



Opening: A Seamless, Frictionless Expertise

Jong-Hee Han opened up the day’s talks by underscoring the significance of comfort in an age of good but complicated applied sciences. “At Samsung, our aim has at all times been to make our lives simpler by expertise innovation,” stated Han. “However innovation will also be burdensome for customers if comfort will not be on the forefront. Our groups are decided to ship units which are as easy and accessible as they’re superior.”


▲ Jong-Hee Han, Vice Chairman, CEO and Head of DX Division at Samsung Electronics, welcomes attendees to SDC 2022.


Overlaying all the pieces from Calm Expertise to Knox Matrix to holistic family platforms like Bixby House Studio and SmartThings, Han outlined a tool and techniques ecosystem that places the consumer expertise on the heart. “The aim of all that is to provide you a neater, seamless and extra frictionless expertise,” Han emphasised. “So you’ll be able to give attention to what issues most.”



A House That Learns and Adapts Via SmartThings

Following Jong-Hee Han, Jaeyeon Jung, Vice President and Head of SmartThings, Cellular eXperience Enterprise, mentioned how Covid-19 galvanized groups at Samsung to prioritize the essential issues in life, notably within the house. “If you happen to’re like me, the previous few years have been a time to prioritize what issues, to seek out moments to pause and refresh,” stated Jung.


▲ Jaeyeon Jung, Vice President and Head of SmartThings, Cellular eXperience Enterprise, outlines how the platform helps notice a very seamless, intuitive family gadget ecosystem.


Samsung’s SmartThings platform, Jung defined, is the right method to do that in your house. Because of a variety of enhancements to the family ecosystem platform, discovering, organising, onboarding and synchronizing new units into your family might be simpler and extra environment friendly than ever. This consists of Galaxy Fast Pair, Matter Hub connectivity, SmartThings Vitality and SmartThings Music Sync, in addition to boosted integration with companion techniques and an expanded SmartThings web site.



Matter: A Really Harmonious Family Expertise

On the finish of her discuss, Jung launched Matthew McCullough from Google, who offered an outline of Matter, a system that lays the groundwork for true interoperability between units within the house. Samsung is dedicated to Matter integration, and assured it can make the dream of a completely built-in family a actuality.


▲ Google’s Matthew McCullough explains how the Matter interoperability system works, reinforcing Samsung and Google’s collaborative efforts to increase its integration.


By working carefully collectively, Samsung and Google intention to make life for each customers and gadget makers less complicated and smoother, with multi-admin options that minimize down on guide administration and make Google House and Nest Hub extra accessible. “This ease of use throughout Samsung and Google is simply the beginning, and we’re wanting ahead to delivering a extra seamless, pleasant house expertise,” stated McCullough.



Business Collaboration Making Machine Ecosystems Extra Open

▲ Mark Benson, Head of SmartThings U.S. at Samsung, expands on the corporate’s enthusiasm for Matter adoption and introduces the SmartThings Matter Early Entry Program.


Persevering with with the theme of interoperability, Mark Benson, Head of SmartThings U.S., emphasised Samsung’s dedication to supporting Matter. “To speed up Matter adoption, we created the SmartThings Matter Early Entry Program, the place we work with main gadget producers to make sure their Matter-enabled units work seamlessly with SmartThings,” stated Benson.


The SmartThings app, SmartThings Hub Core and SmartThings Cloud, Benson identified, are already ready to help Matter. “It’s all about delivering interoperability proper out of the field,” he stated.



The Increasing Position of Bixby

Anil Yadav, Head of Bixby Lab at Samsung Analysis1 America, took to the stage to debate SmartThings’ bespoke speech platform and de facto voice within the house, together with its thrilling new characteristic: Bixby House Studio. “With Bixby House Studio, you’ll be able to create experiences that span a number of units and reply extra intuitively to consumer instructions,” stated Yadav. “For instance, when you ask Bixby to show in your air conditioner, Bixby can test if in case you have any home windows open and allow you to know to shut them, saving power.”


▲ Voice system knowledgeable and Head of Bixby Lab Anil Yadav lays out the platform’s evolving position within the house and celebrates the launch of Bixby House Studio.


Able to do all the pieces from queuing up your subsequent motion film in your Samsung Good TV to boosting your cellular safety with On-Machine AI, Bixby is smarter and extra highly effective than ever.



Premium Safety and Privateness for an Built-in Family

▲ Shin Baik, Principal Engineer of Safety Workforce, Cellular eXperience Enterprise, underscores the importance of robust safety and customized privateness, as exemplified by techniques like Samsung Knox and Knox Matrix.


Samsung envisions greater than only a handy and built-in house expertise. Its groups are additionally creating an expertise that’s as protected as it’s easy, as non-public as it’s proactive. After Yadav’s Bixby discuss, Shin Baik, Principal Engineer of Safety Workforce, Cellular eXperience Enterprise, mentioned with the viewers how top-notch improvements want top-notch safety to go along with them. Unwavering in its three safety and privateness rules — transparency, alternative and safety — Samsung has labored laborious to develop platforms like Samsung Knox. This may maintain all the pieces out of your telephone to your fridge protected and safe, stated Baik.


A brand new platform known as Knox Matrix, particularly, is now on the frontline of multi-device safety. “Knox Matrix is your individual non-public blockchain,” Baik defined. “A number of units share credentials, turning the ecosystem of units right into a defend that protects everybody.”


In line with these developments, in fact, is Samsung’s insistence on a customizable privateness expertise, which is offered by Samsung’s complete Safety and privateness dashboard. “We consider that you just — and solely you — ought to be making choices about how your data is managed and saved,” stated Baik.



A Extra Vibrant Content material Ecosystem Than Ever

Sang Kim, Senior Vice President and Head of Product & Advertising at Samsung Electronics America, shared essential insights on Samsung’s in depth media community, masking a variety of latest successes.


▲ Sang Kim, Senior Vice President and Head of Product & Advertising at Samsung Electronics America, gives a roundup of Samsung’s numerous — and quickly increasing — media community.


Samsung Gaming Hub, launched in June, is an all-in-one gaming answer that, because of partnerships with business leaders like Xbox, lets gamers join their controllers to Samsung TVs and entry all of the video games they love with out even needing a console or PC.


Samsung TV Plus, the FAST streaming TV and video platform that relaunched this summer season, now reaches 24 nations and 465 million units globally. It’s projected to clock in a formidable three billion hours streamed by customers by the tip of 2022.


Because of broad attain, easy monetization integration and an promoting setting optimized for each purchasers and customers, Samsung streaming additionally presents a really perfect platform for premium promoting.


“As we speak, Fortune 500 firms from all over the world have leveraged Samsung TV Plus and our different superior TV promoting options to achieve invaluable customers,” Kim stated.



Tizen’s International Conquest

▲ Yongjae Kim, Govt Vice President and Deputy Head of R&D Workforce, Visible Show Enterprise discusses all issues Tizen, from the working system’s international attain to its rising spectrum of functions.


Following Sang Kim, Yongjae Kim, Govt Vice President and Deputy Head of R&D Workforce, Visible Show Enterprise, took to the stage to speak about Tizen, Samsung’s open supply, Linux-backed working system. Kim took the viewers by an enormous number of developments within the Tizen journey, which is rising its capabilities to an ever-wider spectrum of makes use of and functions.


Leveraging partnerships with gaming leaders like Xbox, NVIDIA and Utomik, Tizen helps carry a very consolidated, uninterrupted gaming expertise to customers with Samsung Gaming Hub, with implausible efficiency and picture high quality, Kim defined. It delivers beautiful visible shows and blockchain pockets integration to Samsung TVs for higher at-home artwork experiences, whereas additionally serving to Good Hub ship the most effective in content material searches and suggestions. Tizen Enterprise, in the meantime, is boosting B2B companions’ show and signage choices, whereas Tizen In all places goals to increase licensing and convey the system to extra nations.


“Since its launch ten years in the past, Tizen now powers greater than 330 million TVs, fridges and different good units,” stated Kim. “At Samsung, we are going to proceed to create Tizen experiences that remodel and transcend what many thought potential.”



One UI 5 and the “Your Galaxy, Your Method” Philosophy

Subsequent up was Sally Hyesoon Jeong, Vice President of Framework R&D Group, Cellular eXperience Enterprise, whose theme for the day was the corporate’s newest leap ahead within the UI expertise: One UI 5.


▲ Sally Hyesoon Jeong, Vice President of Framework R&D Group, Cellular eXperience Enterprise, introduces One UI 5, the subsequent stage of Samsung’s UI evolution and a distillation of the “Your Galaxy, Your Method” philosophy.


“On this stage three years in the past, I shared our imaginative and prescient for One UI, the essence of the Galaxy expertise,” Jeong started. “One UI actually captures the ‘Your Galaxy, Your Method’ philosophy by bringing customers an intuitive, related expertise that’s uniquely yours.”


Splitting the brand new UI replace’s developments into three areas — Personalization, Productiveness and Risk — Jeong shared a number of recent and improved options. Personalization included deep customization enhancements, like Dynamic Lockscreen for smartphones, Watch Face Studio for Galaxy Watches and custom-built Modes and Routines, whereas well being and safety features are additionally extra adaptable than ever. The Productiveness part included Bixby Textual content Name, improved phone-to-PC connectivity and multitasking upgrades like Taskbar enhancements. Prospects coated One UI 5’s integration with modern Samsung Foldable units and associated features like Flex Mode.



A Look Over the Horizon: Robotics and Well being in Tomorrow’s Properties

The ultimate discuss earlier than the wrap-up was from Sebastian Seung, President and Head of Samsung Analysis. Whereas most of the day’s talks targeted on latest enhancements, Seung has his eye on the improvements of tomorrow, aiming for at least the merging of the bodily and digital worlds.


“I’d like to ask you to look over the horizon, to a future dreamed of however not but realized,” stated Seung, who divided his presentation between the way forward for robotics within the house and Samsung’s ambitions to contribute to well being & wellness analysis.


Within the house robotics subject, Seung mentioned the corporate’s continued success with a family supported by superior, AI-enhanced units, together with the object-detecting JetBot AI+ vacuum, the Bot Useful chore assistant prototype and even future plans for Samsung’s newest robotic arm manipulation code, which is able to quickly be out there on GitHub.


▲ Sebastian Seung, President and Head of Samsung Analysis, discusses the corporate’s plans for a future the place superior robotics applied sciences help households and descriptions Samsung’s ambitions in well being & wellness analysis.


Transferring on to the topic of well being, Seung launched Samsung Well being Stack, an open supply venture from Samsung that goals to actively advance well being & wellness analysis. “This can be a full stack SDK, a cellular app for sufferers, a portal for researchers and a backend database,” stated Seung. “An entire bundle of open-source instruments designed for the straightforward creation of digital techniques for the analysis of well being and wellness.”



Closing: Constructing a Extra Sustainable Future With Samsung

To spherical off the talks, Jong-Hee Han returned to the stage to supply a remaining phrase, summarizing the applied sciences showcased at SDC and the course of the corporate’s way forward for innovation.


▲ Jong-Hee Han returns to the stage to conclude the day’s talks, ending on a proactive imaginative and prescient of a future pushed by sustainable, eco-conscious applied sciences.


“I want to discuss concerning the future another time,” he added. “The way forward for one thing very expensive to my coronary heart: our planet. I consider we have now a accountability to assist create a sustainable future. We do this by On a regular basis Sustainability, a perception that each stage of the product lifecycle may be extra sustainable.”


Han introduced a variety of Samsung sustainability commitments and environmental analysis instructions, together with accountable materials sourcing, recycling, disposal, renewable power and billions in investments towards assembly carbon emissions reductions.


“By 2027, we are going to run all DX operations on renewable power,” Han stated, ending the day on an optimistic notice and a glimpse of a future for patrons that’s simpler, extra seamless, extra frictionless and — crucially — extra eco-conscious.


Watch the video beneath to see the whole recording of the SDC22 Keynote.



▲ Attendees discover the most recent Samsung merchandise at SDC22 cubicles.



1 Samsung Analysis, performing as Samsung Electronics’ superior R&D hub, leads the event of future applied sciences for the corporate’s Machine eXperience (DX) Division.



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